Fashioning the Focal Point
5 Ways to Capture Visual Attention in an Outdoor Design
The Star. The Center of Attention. The Point of Convergence. A focal point in an outdoor design is a strategically placed element that instinctively draws the eye of the viewer and holds their attention. It can create visual interest and amplify the overall aesthetics of an outdoor space. In the world of landscape design, it could be a vibrant garden sculpture, a stand-out tree, a fire or water feature, or even a piece of furniture. This notable design principle applies emphasis to one key object that anchors the entire landscape design. While every aspect of the composition is important, one cannot emphasize everything. A focal point beckons an onlooker and denotes where the eye should begin its journey. It directs the flow of the arrangement, harmonizing soft and subtle with loud exclamation to achieve cohesive balance. Wander with us as we explore the various ways to achieve a focal point in your outdoor space.
Choosing the Focal Point
Determining what the focal point should be involves considering what complements the overall landscape and architectural style, and what the client perceives to be most important. If they are looking for a serene space, we would direct attention to a water feature or if they wish to focus on entertaining, we could design the space around the outdoor kitchen and dining area. Occasionally, we have clients who desire to shine the spotlight on a preexisting structure or piece of art from their personal collection and we implement that wish into our overall landscape plan. From a renovated pool or mature tree to a favorite piece of sculpture or heirloom pottery, a carefully curated and strategically positioned focal point can transform gardens and outdoor living spaces into a delightfully balanced work of art.
Key Techniques to Achieve Focal Point
1. Color
Vivid, bold colors can capture the eye immediately, while contrasting colors can provide a pathway to the focal point and by magnifying it from its surroundings. Planting striking seasonal color against a bed of greenery or a tree with bright foliage among native grasses or a neutral backdrop draws the viewer’s eye to the dominant element.
2. Texture and Form
Layering various textures and forms can capture visual interest and emphasize a focal point. Placing focus on a smooth, tall sculpture could be achieved by drawing the eye through a playful dance of shorter plants in various textures and colors. Combining different hardscape surfaces and plants can also help delineate a focal point.
3. Placement and Positioning
Strategic positioning of the focal point can make all the difference in a design. For instance, if an outdoor space is fortunate enough to have stunning sight lines of the evening sunset, we can revolve the orientation of the entire design so it can be viewed from every angle. Or, if a sculpture is wished to be emphasized, we can install it in a location that captivates from all vantage points. We can also utilize focal points to lead an onlooker toward an entry or location.
4. Lighting
An effective lighting strategy can not only create drama through an enchanting nighttime ambiance, but it can illuminate a focal point through the wonders of art and science. It can also assist in directing a visitor toward an intended destination. Utilizing various techniques, intensities, and color can customize the experience and put the spotlight on key features
5. Creating Pathways
Pathways and walkways can lead visitors on a journey through the landscape and point them toward the focal point. Utilizing curves and lines or contrast in materials can also elicit a sensory excursion along the way.
In short, fashioning a focal point in landscape design enhances the enjoyment and overall experience of the space. Through expert selection, arrangement, positioning, light, and color, we can create a visual hierarchy of subtlety and nuance. Allow us to instill a sense of balance, beauty, and functionality into your outdoor space. Contact us today for a consultation and immerse yourself and your guests into the destination of your dreams.
— by Tammara Dalke
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